Description
Joico LumiShine Demi-Permanent Liquid Color – Ammonia-Free Gloss, Tone & Grey-Blending Hair Colour with 2X Shine
Joico LumiShine Demi-Permanent Liquid Color is a highly versatile, ammonia-free, professional liquid colour system designed to deliver depth, dimension, and predictable results across blonde and brunette natural tones. This demi-permanent formula offers extraordinary shine, smoothness, and control, making it ideal for refreshing lengths, glossing pre-lightened hair, blending greys, or enhancing natural depth.
With its perfectly balanced viscosity and pH-balanced formulation, it ensures effortless bottle application, allowing stylists to achieve flawless, even results with every service.
What It Does
• Delivers up to 2X More Shine
The demi-liquid formula imparts luminous, reflective shine that enhances depth and dimension — ideal for refreshing dull or faded colour.
• Replenishes & Restrengthens Hair
Powered by Joico’s exclusive bond-protecting ArgiPlex™ Technology, the formula helps reinforce hair structure, leaving it visibly healthier, smoother, and stronger after colouring.
• Ammonia-Free, pH-Balanced Formula
Gently deposits colour without lifting the natural base, maintaining hair health and moisture while offering soft, blended tonal effects.
• Drip-Free, Easy Bottle Application
Its ideal viscosity ensures smooth flow through an applicator bottle while preventing drips — perfect for root melting, toning, glazing, and colour refreshing.
• Multi-Use, Ultra-Versatile Colour System
Suitable for:
- Grey blending (especially on fine hair)
- Tone-on-tone colour
- Glossing natural or coloured hair
- Refreshing faded lengths
- Glossing or glazing pre-lightened blondes
- Enhancing or softening colour without commitment
What Else You Need to Know
LumiShine Demi-Permanent Liquid Color offers up to 30 shampoos of radiant, vibrant colour, sealing in conditioning agents that enhance softness, moisture, and brilliance. Each strand is infused with dimensional tone and long-lasting shine, making this system a favourite for low-commitment colour or maintenance services between permanent colour appointments.
Perfect When:
- You want to refresh or revive faded mid-lengths and ends
- You need a glossing or toning service after blonding
- You want to blend grey without committing to full coverage
- You want soft tone shifts without lifting natural pigment
- You’re aiming for gentle, natural enhancement or depth
LumiShine Demi-Permanent Liquid Color is Ideal For:
- Tone-on-tone colouring
- Correcting uneven tones
- Adding shine and richness
- Glazing blondes to refine warmth or coolness
- Enhancing natural tones without lift
- Soft grey blending on fine hair when lift is not desired
How To Use
Mixing Ratio
-
Mix 1:1 — equal parts LumiShine Demi-Permanent Liquid Color + 5 Volume LumiShine Developer
Application
- Designed for drip-free bottle application
- Pour the developer into the applicator bottle
- Add colour
- Cover the bottle opening with your finger and shake thoroughly until fully blended
Processing Time
- 5 to 35 minutes, depending on desired intensity
- Process at room temperature or with low heat
- Rinse thoroughly and condition as needed
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