L’Oréal Professionnel DIA DIActivateur Developer 15-Volume 32 oz

Description

What It Is

L’Oréal Professionnel DIA DIActivateur 15-Volume (4.5%) Developer is a professional demi-permanent developer specifically formulated for use with DIA Richesse Demi-Permanent Haircolour. It is suitable for both natural and colour-treated hair, offering controlled lift and enhanced colour depth with professional precision.

What It Does

The 15-Volume DIActivateur pairs seamlessly with DIA Richesse to deliver:

• Reliable grey coverage

• Virgin hair application

• Tonal enhancement and correction

• Soft lowlights

• Colour matching and refreshing permanent haircolour

• Fashion and high-impact colour results

Its balanced strength allows improved pigment penetration while maintaining hair condition and shine.

Key Benefits

• 15-Volume (4.5%) developer for demi-permanent colour services

• Ideal for grey coverage and fashion tones

• Enhances colour depth, richness, and longevity

• Smooth, creamy texture for easy mixing and even application

• 32 oz professional salon size

What Else You Need to Know

• DIA colour systems mix in a 1:1.5 ratio with DIActivateur Developer

• Designed exclusively for use with DIA Richesse and DIA Richesse Hi-Visibility

• Use 9-Volume or 15-Volume depending on desired depth and intensity

• Not intended for use with non-DIA colour systems

How To Use

• Mixing Ratio: 1:1.5 (1 tube colour : 2.6 oz developer)

• Application: Apply with a bowl and brush or plastic applicator bottle

• Development Time: 2–20 minutes, depending on desired result